Unidade de Investigação - CiTUR - Centre for Tourism Research, Development and Innovation
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- Account for variation by field in publication: Bibliometric databases’ analysis in a Portuguese Higher Education InstitutionPublication . Malheiros, Cátia; Gomes, Conceição; Campos, Filipa; Eurico, SofiaThis study seeks to examine the variation by field in publication practices in a Portuguese Higher Education Institution (HEI), where both research in Social Sciences and in Hard Sciences is conducted. The intention is to raise the issue of the suitability of bibliometrics for the Professors/researchers’ evaluation considering their areas of research, as well as understanding the sort of use they make of these instruments. Different bibliometric Databases were managed to analyze the use given to them by all the researchers in this HEI and to find out the main differences in its use according to the researched field of study. These results might represent a valuable source of information for HEIs in the process of finding the balance between the different procedures and format for the evaluation of researchers, to identify their in/ability to proficiently use these tools and to study the suitability of each tool to different profiles.
- Accounting for dissimilarities in hospitality costs among Portuguese regionsPublication . Tourita, Íris; Gomes, Conceição; Malheiros, Cátia; Santos, Luís LimaHospitality industry is characterized by some specificities such as high fixed costs, labour intensive and intensive capital. All of these implies a unique cost structure that will be different from the other industries. A large share of operating costs in the hospitality industry is fixed costs, including labour costs. Those differences will imply a divergence in the use management accounting techniques so that manager decisions will be better. The hotel performance diverges according the location and the cost structure has got a great influence in the company’s performance. It is also known that competition influence the enterprises costs, and the hospitality competition is diverse among Portuguese regions. Therefore, it could be asked if the cost structure varies according to location of the hotel company. Data was collected on July 4, 2019, on the SABI platform and the sample is composed by 1808 hotel companies registered in Portugal with two economic activity codes (CAE), “55111 - Hotels with restaurant” and “55121 - Hotels without restaurant”. The cost structure was analysed in the 2010-2017 period through the costs presented in income statement. The findings provide current trends about hospitality industry cost structure and the evolution between 2010 and 2017. In Portugal, in general terms, supplies and external services have got the largest share of the cost structure. In addition, an inter-comparison region was made, which determined that cost structure is significantly different. In fact, supplies and external services, labour cost, cost of goods sold, and materials consumed, and depreciation have a different weight among the Portuguese regions.
- Achieving a competitive management in micro and small independent hotelsPublication . Santos, Luís Lima; Gomes, Conceição; Malheiros, CátiaThe lodging industry is a crucial contributor to global tourism revenues in many countries. A significant part of hotel revenues comes from micro and small hotel companies not belonging to global brands. The aim of this chapter is to propose new tools – based on USALI and on the most relevant operating ratios – to support the management of micro and small hotels that are not integrated into hotel chains. The methodology starts with literature review, which allowed to point out some USALI schedules that are not being used, a lot of items of USALI schedules without relevance and a set of operating ratios and indicators highlighted by researchers and professionals. The first result consists in the proposal of seven simplified hospitality management accounting schedules (revenue and cost items). The second result is an operating scorecard that includes the ratios and indicators useful for micro and small independent hotels.
- An institutional approach to the environmental management systems of golf courses in AndalusiaPublication . Vargas-Sánchez, Alfonso; Riquel-Ligero, FranciscoIn many tourist destinations, such as Andalusia in Spain, the number of golf courses has increased exponentially, which has generated a public debate about how to reconcile economic development and respect for the natural environment. This paper analyzes its highly institutionalized context - and the main practices that derive from it - and test empirically, in a sample of golf courses located in Andalusia, the relationships between these practices with its corresponding coercive, normative and mimetic mechanisms. Finally, its relationship with the performance of these organizations is established, testing if a direct or indirect relationship, through the search for legitimacy, exists, as suggested by the Institutional Theory.
- Análise comparativa do USALI, USAR e USFRSPublication . Campos, Filipa; Gomes, Conceição; Santos, Luís LimaO presente artigo tem como objeto de estudo três sistemas uniformes de contas aplicáveis ao setor do turismo e de utilização geralmente aceite na hotelaria, na restauração e nos spas. O objetivo geral é estabelecer a comparação entre o USALI (Uniform System of Accounts for the Lodging Industry), o USAR (Uniform System of Accounts for the Restaurants) e o USFRS (Uniform System of Financial Reporting for Spas), de forma a proporcionar uma base de análise para os gestores, no sentido da obtenção de vantagens competitivas. Os objetivos específicos focam-se no estudo da vertente prática dos três sistemas: estrutura, principais aspetos operacionais; e contributos para a gestão. A metodologia utilizada é a pesquisa exploratória, através do método de estudo e análise de bibliografia que inclui, além de artigos de autores diversos, os documentos oficiais que envolvem os três sistemas uniformes de contas. Os resultados permitem destacar as grandes diferenças entre os três sistemas. É um facto que o USAR e o USFRS baseiam-se no USALI, que é considerado um sistema de adoção generalizada, no entanto, os dois primeiros apresentam um maior grau de detalhe e permitem uma análise operacional e financeira mais aprofundada, o que é relevante para a gestão. As conclusões evidenciam a utilidade do USALI e, também, as vantagens do USAR e do USFRS para os gestores, pois permitem análises detalhadas do desempenho da empresa hoteleira e uma visão mais nítida e objetiva das atividades que representam – restauração e spas – sobrelevando a capacidade de adaptação a diferentes contextos.
- Análise da relação entre o programa de fidelização TAP Victoria e a fidelidade dos seus membrosPublication . Fonseca, Júlia; Nunes, Sara
- Analysis of scientific production on Technological Innovation in TourismPublication . Pires, Ana Luísa; Rafael, CéliaUntil the emergence of the COVID-19 pandemic, tourism was one of the sectors with the greatest growth potential on a global scale. It is now highlighted as one of the hardest hit sectors in economic terms and requires strategic recovery capacity coupled with technological innovation. Technology and innovation could provide a strong contribution to the development of tourism by integrating knowledge about tourism products, services and experiences and the new needs and behaviours of consumers. This study analysed the scientific productions on technological innovation in the tourism sector using literature review and bibliometric analysis techniques, with data collected from the main databases of international relevance, Web of Science and Scopus. This study presents the mapping and cluster structures for the trends and dynamics of the investigations on the discovered research themes using the VOSviewer software. The results indicate that research related to innovation and technology in tourism has evolved in recent years, as well as highlighting the main areas of activity and presenting contributions to possible future lines of research.
- Analysis of scientific production: Smart tourism destination, technology and sustainabilityPublication . Rafael, CéliaSmart Destination appear as a planning tool, where improving the quality of life of residents is the main goal, based on corporate social responsibility and sustainable development. Technologies can contribute to its development by integrating knowledge and innovation into the tourism products and services that make up the supply and experiences of smart tourism. The aim of this study is to analyze the scientific production on the theme of smart tourism, through research and bibliometric analysis and to evaluate the main research topics on smart touristic destinations and social responsibility and relationship with technologies. This article presents conclusions about the trends and dynamics of the investigation of smart tourism and smart destinations, trying to analyze the influence of technology and sustainability for the sector.
- Analysis of the importance and value of price in the demand of a tourism destinationPublication . Bento, Carla; Jiménez Caballero, José Luis; Almeida, PauloTourism sector companies use Revenue Management practices, namely dynamic pricing techniques to address issues such as seasonality, fixed inventory or perishability. Customers are aware of these practices and look for the best Value for Money they can get in their purchases. The concept of value has a quite relevant dimension. And the price is not only perceived as a number, a negative factor or resource consuming, it is many times a sign that advises customers on quality and value and, for this reason, absolute price is one of the most important attributes in value perception (Ceylana et al., 2014) and price perception. Literature has focused largely on the management side of pricing strategy, specifically on Revenue Management practices. In what concerns customers literature has focused its attention on the acceptation of those practices, price fairness, and the attributes and less on how the price itself is perceived, how expectation is affected and how it affects choice and purchase decisions, that is on price perception. It is fundamental to understand how consumers perceive prices and what factors influence those perceptions. How do prices influence demand? How do consumers judge destination prices when making choices? How does that judgement affect their buying intentions? Methodology: a theoretical framework will be developed relating the variables of price, Revenue Management, service, perceived value, e-WOM and purchase behaviour, that will allow an investigation on how Lisbon tourists evaluate price. Results may help companies, namely hotels, to improve their pricing and positioning strategies, keeping themselves competitive and profitable, and keeping customers happy. This investigation is still in an early and exploratory stage; therefore, this communication will present the first approach to the theme.
- A aplicação do modelo SERVQUAL nas áreas de serviço dos hotéis de 3 Estrelas: um estudo de casoPublication . Coelho, Júlio; Viana, Ana SofiaO turismo tem assumido um papel central nas políticas de desenvolvimento dos destinos em geral e da economia em particular. Nesta linha, a competitividade da oferta hoteleira tem sido muito debatida. Aqui, é a “qualidade do serviço” que assume o papel central, uma vez que se tratando da oferta de um serviço, deve-se ser capaz de o qualificar, como sendo “melhor” ou “pior”, ou seja, deve-se ser capaz de identificar falhas nos serviços, para assim se poder encontrar as soluções apropriadas. O presente trabalho aplica o modelo SERVQUAL aos hotéis de 3 estrelas numa determinada região de Portugal. Procurou-se abranger as áreas de serviço, de modo a que os gestores possam identificar, com mais rigor, onde maioritariamente falham os hotéis de 3 estrelas, na ótica do cliente. Foram aplicados 56 questionários, em 3 hotéis de 3 estrelas, composto por 20 questões que pretendiam aferir a “qualidade do serviço”, divididas pelas 5 dimensões do modelo SERVQUAL que se cruzavam pelas 4 áreas de serviço identificadas, para essa categoria de hotéis. Aplicaram-se os Coeficentes V de Cramer e o Coeficiente de Contingência de Pearson para verificar a relação entre duas variáveis qualitativas e utilizou-se a estatística descritiva, para verificar quais as áreas de serviço que apresentam falhas. Concluiu-se, que a área do “serviço de manutenção” é o que apresenta mais falhas, logo seguido pelo serviço do “restaurante/bar”.