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- Attitudes of Local Population Towards the Impacts of Tourism Development: Evidence From CzechiaPublication . Linderová, Ivica; Scholz, Petr; Almeida, NunoIncreasing the socio-economic effects caused by the tourism development in the local population, they adopt some attitudes according to the impacts directly or indirectly perceived. However, some of this impact can be considered positive or negative, according to different perspectives. The issue of the resident-tourist relationship has been much-discussed recently. Therefore, many case studies are being conducted that address the impacts on both residents and tourists. The goal of this manuscript is to analyze the attitudes of local residents to the development of tourism in the urban monument zone Předhradí. Primary data were collected in a questionnaire survey for residents who have a permanent residence in a municipality of Předhradí in 2020. In our research, we tried to identify the significant negative impacts of tourism development. In the same way, we evaluate how the locals see positive effects on their quality of life conducted with tourism development. The research finds out that local respondents perceived some negative impacts to increase the economic perspective, as they referred to in the higher traffic load or increased noise. The pandemic crises are perceived as a game-changer in the tourism industry. For that reason, we suggest the primary considerations for future research not only with the academic perfective as for the practical point of view. The local population’s entrepreneurship attitudes must be one of the tools to assume the resilience toward the tourism development impacts.
- Destination Brand Experience: A Study Case in Touristic Context of the Peneda-Gerês National ParkPublication . Martins, Hugo; Carvalho, Paulo; Almeida, NunoBased on the scientific literature, this paper emphasises the destination brand experience (DBE) (multidimensional construct and second-order factor) in order to analyse the implications it plays regarding visitors’ satisfaction, their intentions to revisit and their intentions to recommend it. In terms of methodology, a confirmatory factor analysis was used to test the model and the research hypotheses. The sample was composed of 507 tourists who visited the Peneda-Gerês National Park in Northern Portugal. Results showed an acceptable fit. The items of each construct were very strong. Positive significant results were found for all the considered hypotheses, particularly regarding the association of sensory DBE and behavioural DBE (subdimensions of the DBE scale) with satisfaction. The sensory DBE and affective DBE subdimensions of the DBE scale were meaningfully associated with visitors’ intentions to recommend. Satisfaction was a strong mediator for sensory DBE impact on their intention to revisit and to recommend, and a less strong effect was found for satisfaction as a mediator for behavioural DBE impact on intentions to revisit and to recommend. The theoretical contribution of this study aimed to deepen the analysis of the DBE construct in its multidimensional aspect and its relationship with other constructs. The results are discussed in relation to their theoretical and practical relevance.
- Developing a wine experience scale: A new strategy to measure holistic behaviour of wine touristsPublication . Santos, Vasco; Ramos, Paulo; Almeida, Nuno; Santos-Pavón, EnriqueThis study develops a scale to measure wine tourism experiences and was tested in Portugal, in two of the main wine tourism centres: Porto and Madeira. The wine experience scale combines experience traits with the traditional approach to scales related to wine tourism. The development of the scale follows the most recognised validated procedures. Data were collected from a total of 647 international wine tourists in the wine cellars of the two main fortified wine tourism regions visiting areas: Porto and Madeira. Structural equation modelling (SEM-AMOS) was used as the main analysis and validation tool. The resulting 18-item wine experience scale comprises four major dimensions: (1) Wine storytelling, (2) wine tasting excitement, (3) wine involvement, and (4) winescape. All these showed reliable and validated indicators. This new scale presents a valid new tool to better measure and evaluate experiences in a wine tourism setting. This study o ers a broad range of use for academics, managers, planners, and practitioners. It shows how a new measurement tool focused on the wine tourism experience in terms of several outcomes and applications, addressing important practical managerial implications, can have an impact on academic research. Most previous tourism scales still fail to measure the specifics of wine settings. This is the first scale that comprises the dimensions of experience with wine senses, applied in a relevant wine destination where research is still limited. The results are relevant in boosting the increasingly recognized awareness of Portugal as wine tourism, as well as bringing experience scales to the body of knowledge.
- Investigating the Relationship Between ESG Performance and Financial Performance During the COVID-19 Pandemic: Evidence from the Hotel IndustryPublication . Kaminskyi, Andrii; Osetskyi, Valerii; Almeida, Nuno; Nehrey, MarynaThe global economy was profoundly impacted by the emergence of the COVID-19 pandemic, with the hotel industry being among the sectors most severely affected. This study explores the relationship between environmental, social, and governance (ESG) performance and financial performance during the pandemic, focusing on 35 of the world’s largest hotel companies. A structured methodology was employed to assess short-term financial resilience using the shock depth (SD) and recovery rate (RR) indicators and long-term performance through the value-added weekly index (VAWI) and K-ratio. The findings of this study indicated that faster recovery was associated with greater capitalization. Furthermore, analysis of ESG scores indicated a median increase from 2019 to 2022, particularly in the figures of the environmental component. Despite these increases, pre-pandemic ESG scores demonstrated limited influence on short-term financial performance, though a correlation was observed between governance scores (as ESG score subscores) and long-term K-ratios. This finding suggests potential trade-offs between improving financial performance and maintaining governance standards in the sense of ESG scores. This study points to the intricate interplay between ESG and financial metrics during systemic crises, providing valuable insights for risk management and strategic planning in the hospitality business. The implications of these findings extend to the enhancement of resilience and the alignment of ESG strategies with financial sustainability.
- Men’s and Women’s Style of Living and Motivation to Run in Charity EventsPublication . Poczta, Joanna; Almeida, Nuno; Rozmiarek, Mateusz; Młodzik, Maciej; Malchrowicz-Mośko, EwaRunning has been very popular for years, especially in organized mass runs. Various running events take place all over the world, at different distances and locations, including charity running events. However, there has not been any research on the social impact of these events on participants to date. This article/paper is an attempt to remedy this situation. The authors conducted their research by the diagnostic survey method using standardized interview technique during the 6th Santa Claus Run organized in Poznan on the day of Santa Claus. A sample of 136 runners: 49 male respondents and 87 female respondents participated in the event voluntarily and completed a questionnaire. Therefore, the main goal of the study was to recognize the relationship between the lifestyles of men and women in the context of participation in a charity running event, in order to evaluate the differences between them. The specific goal was to discern the motives to take part in such kind of an event, as well as to find out what influence the participation in a charity run has on the respondents, both those leading an active and passive lifestyle. The most important result and the only one statistically significant difference in the conducted study was the indication that women have more empathy and participate more often than men in charity runs.
- The relationship between involvement, destination emotions and place attachment in the Porto wine cellarsPublication . Santos, Vasco Ribeiro; Ramos, Paulo; Almeida, NunoPurpose – This paper aims to measure the role of involvement, destination emotions and place attachment in the behavioural intentions of wine tourists when visiting Porto wine cellars. Design/methodology/approach – An interceptive survey was conducted with wine tourists during their visits to four Porto wine cellars. A convenience sample of 918 international visitors was obtained. A structural equation model using partial least squares analysis was used to test the hypothesis and the validity of the constructs and model. Findings – The structural model results indicated that wine tourists’ personal involvement and their wine involvement have a significant and direct influence on destination emotions and place attachment in Porto wine cellars during the visits, which determines their future behavioural intentions. Research limitations/implications – The generalizability of the results may be limited owing to the sample and the data collection method and the short time frame of the data gathering. Practical implications – There is a growing potential for researchers and managers to achieve benefits from the proposed model that will support the efforts for wine tourism theory and practice, such as brand positioning strategies and formulation of sharper marketing strategies. Originality/value – This is the first study to demonstrate the combined use of personal and wine involvement on destination emotions along with place attachment in a wine tourist behaviour context. This approach extends the scope into a wine tourism context because the combination of these three constructs has never been held in the area of wine tourism destinations.
- Socio-Psychological Functions of Men and Women Triathlon ParticipationPublication . Poczta, Joanna; Almeida, Nuno; Malchrowicz-Mośko, EwaMotivations to run marathons have been recognised by many researchers, but few have paid attention to triathletes. Mass triathlon participation is a new trend, which manifests itself as a human need to invoke strong emotions and seek them in difficult sports, as well as to travel to participate in such events. Therefore, the main goal of this study was to recognise the motivations to participate in triathlons among men and women respondents, and to evaluate the differences between them. The empirical research among triathletes (n = 1141) recognised the motives for participation in mass triathlon sporting events in accordance with four types of orientation: social, experience, factual, and result. Most important conclusions resulting from the conducted research indicate that women significantly more often dis-played the will to feel unity and integration, as well as the desire to gain recognition in the eyes of others, as compared to men. For men, the desire to feel equal was significantly more important than for women. Both men and women indicated the desire to maintain good physical condition and health, which turned out to be a significant factor. For men, Group B—specifying the experience orientation, was deemed the most important, while for women the most important group of motives was Group D—specifying the result orientation.
- The Impact of Country of Origin on Brand Equity: An Analysis of The Wine SectorPublication . Passagem, Nádia; Crespo, Cátia Fernandes; Almeida, NunoAbstract. The purpose of this study is to explore the country of origin´s effects on brand equity dimensions. This research selected wine as the product category and data were collected from Portuguese and Canadian consumers. Our conceptual framework incorporates the influence of country of origin on brand equity dimensions, composed by brand loyalty, brand associations, brand awareness and perceived quality, as well as the brand equity subsequent effect on purchase intention. The hypotheses were tested using Partial Least Squares Structural Equation Modelling (PLS-SEM). The results of the Portuguese sample indicate that the country of origin affects positively all the brand equity dimensions. The Canadian sample results show that country of origin affects brand loyalty and perceived quality, but there is no significant effect on brand associations and brand awareness dimensions.
- Wine and wine tourism experience: a theoretical and conceptual reviewPublication . Santos, Vasco Ribeiro; Ramos, Paulo; Santos-Pavón, Enrique; Almeida, NunoThis paper aims to provide a theoretical and conceptual analysis of wine and wine tourism experiences evidencing the current state of the art and providing some directions for future research. Design/methodology/approach – The paper provides an in-depth literature review and content analysis of prior work. Findings – The experience focussed on wine and wine tourism requires further exploration. The boundaries of the wine and wine tourism experience were identified, together with highlights and strategic agenda for future actions. Originality/value – Based on some key prior literature on the topic of wine and tourism experience, future research
- Wine tourist profiling in the Porto wine cellars: segmentation based on wine product involvementPublication . Santos, Vasco; Ramos, Paulo; Almeida, Nuno; Marôco, João; Santos-Pavón, EnriqueThis paper segments a sample of 918 Porto wine cellars visitors based on their wine product involvement. A segmentation methodology was applied to the wine product involvement of wine tourists. Three clusters were identified with high, medium and low wine product involvement levels. The relevant theoretical contribution of this study was to provide new evidence of segmentation based on product involvement studies in the wine tourism market field in an area were empirical studies still remain scarce. The findings offer managerial implications regarding the wine tourists’ identification and how to better adapt the visits. This is also the first study demonstrating wine tourist profiling and segmentation specifically applied to involvement with the Porto wine product.