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- Empregabilidade e ensino superior: o estudo de caso do mestrado em Gestão e Direção Hoteleira - ESTMPublication . Viana, Ana Sofia; Pais, Sónia; Sousa, Ana Elisa; Schön, MichaelEmpregabilidade é uma meta para todos aqueles que fazem um mestrado ou outro curso superior. No entanto, mais importante do que conseguir um bom emprego é encontrar o emprego para o qual os estudantes foram preparados durante os estudos e permitir-lhes alcançar a carreira que desejam/ambicionam. Neste sentido, o mestrado em Gestão e Direção Hoteleira da Escola Superior de Turismo e Tecnologia do Mar (ESTM) do Politécnico de Leiria foi projetado para permitir que os estudantes desenvolvessem competências organizacionais das muitas responsabilidades operacionais necessárias para gerir um hotel e que estão ligadas a conceitos práticos da tomada de decisões de gestão. Para preparar melhor os estudantes para o que o mercado de trabalho precisa e os empregadores desejam, é importante entender como o mercado de trabalho recebeu os estudantes após a graduação e se os empregadores reconheceram essas qualificações. Portanto, o objetivo deste estudo foi saber onde estão os mestres e o que estão a fazer no mercado de trabalho após o término deste mestrado, se sentem que a graduação foi importante e se lhes deu alguma vantagem no alcance de melhores posições de trabalho. Foi aplicado um método quantitativo a este estudo através da realização de um questionário a 19 mestres em Gestão e Direção Hoteleira. Os resultados mostraram que apesar do esforço das instituições de ensino superior procurarem, através dos mestrados, dar maiores competências aos futuros recursos humanos das organizações, a maioria das organizações ainda não reconhece nem valoriza muito estas formações.
- Vocational teaching: use of information and communication technologies by students outside the school contextPublication . Sousa, A.This article presents the main results of a study about the use that students of the vocational courses in the field of Information and Communication Technologies (ICT) make of the technologies outside the school context. This research intends to evaluate the degree of integration of ICT in the lifestyles of the students of vocational courses in the scope of ICT, in order to understand the extent to which ICT enriches, modifies or changes behaviors, learning modes and habits. The methodology used consisted in the application of a questionnaire in the classroom to 314 students from 4 schools, who had a large number of vocational courses in ICT, preferably with three years of secondary school (10th, 11th and 12th grade), which would guarantee greater diversity and accumulated experience and a high number of students to inquire. The questionnaire survey was previously validated by the General Board Direção Geral de Inovação e Desenvolvimento Curricular (DGIDC) and after it was applied the data was treated and analysed with SPSS 19. With the results obtained it was concluded that the preferential context of ICT use by students is at home. Although half of the students report using the computer and the Internet, both for educational and recreational activities, the rest use ICT mainly for leisure activities. Gender analysis shows that girls are less active in using these media for recreational practices than boys, but more active in communicational practices. Students in the most advanced years of schooling assume a more diversified and enriching use of ICT for school purposes, provided by learning the content of their courses. However, the use modalities are still not very enriching, privileging recreational and communicational practices, despite the field of study of their courses. The opportunities and potential of the use of ICT in the study method are not yet used to make a more effective learning, being its use by the activities more common and transversal to other students of different courses, as is the case of online research for essays or downloading worksheets and exercises. Understanding how students use ICT outside the school context makes it possible to verify whether learning about the use of technology in schools is enriching and whether it is transferred to other places outside the school by modifying or changing behavior, learning modes and habits. This is all the more important in view of the fact that vocational courses, in this specific case, courses in the field of ICT, have the main objective of forming skilled labor for the labor market, capable of responding to the requirements of a society of the information and knowledge.
- Tecnologias de Informação e Comunicação aplicadas em museusPublication . Mateus, Marta; Sousa, A.Information and Communication Technologies (ICT) are present in all our daily lives, but their benefit in tourism is evident. This type of technology accompanies the tourist from the choice of the destination until after their experience. Information and Communication Technologies applied to tourism, and more specifically to museums, are seen as an interactive and educational capital that creates a connection between the object and the tourist, making their experience more immersive and authentic. The Money Museum and the Alviela Science Center are two examples that use this type of technology to transmit knowledge to visitors. In times of economic crisis and the closing of museological spaces due to the Covid-19 pandemic, museums had to adapt to this situation, allowing interaction with the public without leaving home.
- Vocational teaching: use of information and communication technologies by students in the classroomPublication . Sousa, A.This article presents the main results of a study about the use that students of vocational courses related to Information and Communication Technologies (ICT) make of ICT in the classroom. The application of a questionnaire, in the classroom, to 314 students from 4 public and private schools, had as objective to verify what technological equipment is available in the classroom, the frequency of access and use of ICT, the activities carried out using technologies and the degree of the students' confidence in their use. The main results of the study show that the students' access to the computer in the classroom is almost daily, with differences of significant use between the subjects of the technical component, where its use is a common practice, and the subjects of the sociocultural and scientific components, where the use is limited. The students reveal practices of using ICT that are not very enriching and innovative in the process of teaching and learning, where the computer with internet access remains almost exclusively the technological equipment used in the classroom. Confidence in the execution of tasks with the use of technologies is greater in tasks that are less demanding and less complex and that students usually perform more frequently in the classroom. It is therefore imperative to make the use of ICT in the classroom a common but enriching practice that produces effective gains in student learning and makes them an effective response as ICT specialists for the job market.
- The perception of tourists regarding the use of social networks to choose and book a hotelPublication . Sousa, Ana Elisa; Pais, Sónia; Viana, Ana SofiaThe internet, and in particular social networks, has transformed the relationship between the consumer and the hotel industry, increasingly imposing itself as an alternative to traditional means in choosing and booking a hotel. The hotel sector, recognizing the importance of social networks, has increased its commitment in promoting its services through them. The main objective of this study is to verify the perception of the consumer regarding the use of social networks to choose and book a tourist accommodation. Our research is based on data from a quantitative online survey, with a descriptive and inferential analysis of the data collected. The findings reveal that the importance of hotel establishments being present online is unavoidable today, as the analysis of information collected online about accommodations, user comments, as well as publications made by influencers, are a decisive factor when choosing and book a hotel establishment.
- High school students’ perception on the use of ICT in learning vocational courses: A surveyPublication . Sousa, Ana ElisaThis study focuses on how students of vocational courses related to Information and Communication Technologies (ICT) perceive the use they make of technologies in their learning. A questionnaire survey was applied in classroom to 314 students from 4 private and public schools, with the aim of understanding if the students recognize benefits in the use of ICT in teaching and learning, by answering the 34 premises presented to them. Most students recognize benefits from the use of ICT in teaching considering it improves and facilitates learning. They recognize the need to improve the pedagogical use of ICT and that teachers from the scientific and sociocultural components still make little use of the technologies in the classroom. These students consider that the courses they take prepare them to integrate the labor market, indicating good practices in learning with and from technologies in the technical classes. The premises about the disadvantages and obstacles resulting from the use of ICT were the ones that gathered the lowest consensus among students. They consider that the use of ICT is essential in learning and preparing to work with ICT and in a broader sense to live in a society of information and knowledge.
- Tourism students' experience of emergency remote teaching due to COVID-19 pandemicPublication . Pais, Sónia; Sousa, Ana E.The upsurge of the Covid-19 pandemic and the consequent lockdown led to school closure globally. Across the globe, students have been away from schools and their teachers. To cope up with this educational emergency, in Portugal all levels of education suspended face-to-face classes and were replaced by online activities. Within this context, the teacher involved in this study sought to adapt the activities and teaching materials to the exclusive use of technology and promoted asynchronous tasks, which could be developed independently and in an autonomous way by the students. In order to understand students´ perspectives on the transition to emergency remote teaching, a quantitative survey was conducted. The participants in the study are undergraduate students from a Portuguese Higher Education institution attending the curricular unit of Public Relations in Tourism. The analysis of the students’ responses to the questionnaire applied highlighted the main positive and negative aspects experienced, bringing contributions to a discussion on factors that determine the success of remote education.
- Measures and strategies adopted by hospitality in Portugal during pandemicPublication . Sousa, Ana ElisaThe COVID-19 pandemic caused an unprecedented crisis in the accommodation sector. In Portugal, there was a drop of almost 70% in total income from the hotel industry during 2020. Semi-structured interviews with directors and owners of 27 lodging units in Continental Portugal promoting one of the three following tourist products: sun and sea, nature and city break, unveiled the measures and strategies adopted during the pandemic, in 2020, in their establishments at different levels: finances, communication, infrastructure, promotion, human resources, technology, as well as safety, hygiene and sanitation. This investigation also discusses the recovery strategies and future prospects for the sector, indicating good practices and new paths for the accommodation industry in general.
- Comunicação no turismoPublication . Sousa, Ana Elisa
- Tecnologias de Informação e Comunicação em cidades inteligentes: o caso de PortugalPublication . Nabais, Leonor; Maria, Joana; Pedrosa, Tomás; Sousa, AnaSmart cities are sustainable cities with people in mind, where social progress and well-being are the basis for the development of urban projects and solutions. Through the availability of Information and Communication Technologies and human capital, it is now possible to understand and improve the quality of life of citizens, thus being able to meet the needs of each individual, promoting their participation and providing a better monitoring what is happening in different cities. Therefore, it is important to verify which projects have been implemented in different cities in Portugal, which aim to achieve the principles of smart cities, in order to understand which path has already been built, and what remains to be done for make Portuguese cities smart cities. Tourism is becoming increasingly technological, so it is necessary to have the necessary tools to accompany it.
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