Repository logo
 
Publication

Alterations in consumers behaviour on food purchase during Covid-19 pandemic

2021-07-15Journal article Open access
Simple item page
dc.contributor.authorOliveira, Márcio
dc.contributor.authorGomes, Sofia
dc.contributor.authorSantos, Tânia Cristina Simões de Matos dos
dc.contributor.authorOliveira, José
dc.contributor.authorLopes, João L.
dc.date.accessioned2021-09-01T12:42:09Z
dc.date.available2021-09-01T12:42:09Z
dc.date.issued2021-07-15
dc.description.abstractThe present research aims to assess the impact of the COVID-19 pandemic on the behavior of Portuguese consumers concerning the purchase of food. For this purpose, a quantitative study was performed, using a sample composed of 741 Portuguese consumers. The study was carried out between November 2020 and February 2021, a period during which the most severe measures of social isolation were imposed by the Portuguese government since the beginning of the pandemic in March 2020. The results show that during the pandemic, consumers changed their behavior patterns, specifically: in the frequency of shopping; the use of transport to carry out the purchases; the amount of the budget allocated for this purpose; and the channels used to purchase. Based on these results, managers and policy makers will be able to adjust or redefine their strategies to meet new consumer preferences, thus promoting individual well-being and business success. Our research is original as it is focused on the Portuguese context at a specific point in time motivated by the external factors that arose from the dissemination of the Covid-19 pandemic, consequently affecting consumers' behavior on food purchase. Furthermore, it adds value to the literature with new findings on consumer behavior change within a pandemic environment, and the application of practical assistance to market practitioners as well as advice to policy makers.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citationLopes, J.; Gomes, S.; Santos, T.; Oliveira, M.; Oliveira, J. (2021). Alterations in consumers behaviour on food purchase during Covid19 pandemic. Academy of Strategic Management Journal, Volume 20, Special Issue 2pt_PT
dc.identifier.issn1939-6104
dc.identifier.urihttp://hdl.handle.net/10400.8/6210
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherAllied Business Academiespt_PT
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/pt_PT
dc.subjectCovid-19pt_PT
dc.subjectFood Purchasept_PT
dc.subjectConsumer behaviorpt_PT
dc.titleAlterations in consumers behaviour on food purchase during Covid-19 pandemicpt_PT
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage9pt_PT
oaire.citation.startPage1pt_PT
oaire.citation.titleAcademy of Strategic Management Journalpt_PT
person.familyNameOliveira
person.familyNameSantos
person.givenNameMárcio
person.givenNameTânia
person.identifier.ciencia-idCF11-A42F-5DEE
person.identifier.orcid0000-0001-6614-7126
person.identifier.orcid0000-0002-9187-6117
rcaap.rightsopenAccesspt_PT
rcaap.typearticlept_PT
relation.isAuthorOfPublication11394a95-ba5c-492d-b3b6-ba22da6f9fc3
relation.isAuthorOfPublication25436b8a-3f16-4fe5-8a30-bc5123035c57
relation.isAuthorOfPublication.latestForDiscovery11394a95-ba5c-492d-b3b6-ba22da6f9fc3

Files

Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
alterations-in-consumer-behavior-on-food-purchase-during-covid19-pande.pdf
Size:
373.53 KB
Format:
Adobe Portable Document Format
Description:
Download

Collections

ESECS - Artigos em revistas internacionais
CICS.NOVA.IPLeiria - Artigos internacionais com Peer Review