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Browsing ESTM - Capítulos de livros by Author "Carvalho, Luisa Cagica"
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- Circular Economy Principles and Their Influence on Attitudes to Consume Green Products in the Fashion IndustryPublication . Carvalho, Luisa Cagica; Moreira, Sandrina B.; Dias, Rui; Rodrigues, Susana; Costa, BertaDesigning circular economy (CE) implies the adoption of a set of circular principles that support a society for the future. Understanding how CE principles influence attitudes to consume green products is a key factor aligned with consumer trends. This chapter aims to study how CE principles influence attitudes to consume green products in a particular case of fashion industry. Very few empirical studies on the perceptions of the fashion “users” exist. This chapter aims to bring some inputs to this topic. The methodology uses a path analysis study based on a sample of 110 respondents collected in a higher education institution in Portugal. The estimated model allows to test the relation between a set of variables, and the study reveals that: CE principles have a direct effect on the attitudes on the green products consumption in fashion industry in the sample considered.