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Orientador(es)
Resumo(s)
Designing circular economy (CE) implies the adoption of a set of circular principles that support a society for the future. Understanding how CE principles influence attitudes to consume green products is a key factor aligned with consumer trends. This chapter aims to study how CE principles influence attitudes to consume green products in a particular case of fashion industry. Very few empirical studies on the perceptions of the fashion “users” exist. This chapter aims to bring some inputs to this topic. The methodology uses a path analysis study based on a sample of 110 respondents collected in a higher education institution in Portugal. The estimated model allows to test the relation between a set of variables, and the study reveals that: CE principles have a direct effect on the attitudes on the green products consumption in fashion industry in the sample considered.
Descrição
Palavras-chave
Green Products Circular Economy
Contexto Educativo
Citação
Carvalho, L. C., Moreira, S. B., Dias, R., Rodrigues, S., & Costa, B. (2020). Circular Economy Principles and Their Influence on Attitudes to Consume Green Products in the Fashion Industry: A Study About Perceptions of Portuguese Students. In S. Rodrigues, P. Almeida, & N. Almeida (Ed.), Mapping, Managing, and Crafting Sustainable Business Strategies for the Circular Economy (pp. 248-275). IGI Global. http://doi:10.4018/978-1-5225-9885-5.ch012
Editora
Igi-global
