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Travel experience ecosystem model : building travel agencies’ business resilience in Portugal
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Autores
Orientador(es)
Resumo(s)
The Portuguese tourism distribution recognizes in the digital economy drivers - based on e-business,
collaborative networks and information exchange - an incentive to productivity
and rendibility, leading to sustainable competitive advantages. Travel agencies live
currently in a Darwinian business-oriented environment, where only resilient entrepreneurs
are able to survive. This framing allows the genesis of a new theoretical archetype of travel
agencies, the “TEEM - Travel Experience Ecosystem Model” observing several organizational
strategies and concepts, such as Resilient Virtual Organizations, Digital Customer Ecosystems,
Collaborative Value Chain and Co-Creation travel experiences, as well as new types of Open
Source Innovation trough Social Web.
Descrição
Palavras-chave
Digital economy drivers Tourism distribution Travel agencies Business resilience Co-creation
Contexto Educativo
Citação
In: European Journal of Tourism, Hospitality and Recreation. Vol. 2, Issue 1, pp. 95-116, 2011.