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International Open Innovation Strategies of Firms in European Peripheral Regions

2022-01-05Journal article Open access
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dc.contributor.authorOliveira, Márcio
dc.contributor.authorLopes, João M.
dc.contributor.authorGomes, Sofia
dc.contributor.authorOliveira, José
dc.date.accessioned2022-01-11T10:46:18Z
dc.date.available2022-01-11T10:46:18Z
dc.date.issued2022-01-05
dc.description.abstractThe involvement of companies in different open innovation activities, through knowledge outputs and inputs, has become increasingly important for the success of companies. However, the existing literature on open innovation is scarce concerning the internationalization process of companies. The internationalization of companies is fundamental in the continuous search to increase the performance of companies externally. The objective of the present research is to explain the strategic processes in the internationalization of companies located in peripheral regions at the time of the COVID-19 pandemic from the perspective of dynamic capabilities. The sample used for this research is composed of seven Portuguese companies. The methodology of qualitative nature is exploratory and uses a case study approach. Regarding the foremost modes of operation in international markets and strategies, we find that (1) companies have partnerships with local distributors or appoint exclusive importers/distributors, and (2) companies prefer to place their products in the market through their brand, “co-branded” projects with retailers, or “private label” projects. Of the seven companies under study, six use a standardization strategy, and one opts for a configuration-coordination strategy. Our findings clarified the literature on export and internationalization strategies in a peripheral country, allowing a closer incept of the organizational and dynamic capabilities and an overview of the supporting tools these companies have to compete in the global market. Our study is original because few articles study the internationalization strategies of companies at the time of the COVID-19 pandemic and in peripheral regions of Europe.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citation: Lopes, J.M.; Gomes, S.; Oliveira, J.; Oliveira, M. International Open Innovation Strategies of Firms in European Peripheral Regions. J. Open Innov. Technol. Mark. Complex. 2022, 8, 7. https://doi.org/10.3390/ joitmc8010007pt_PT
dc.identifier.doi10.3390/ joitmc8010007pt_PT
dc.identifier.issn2199-8531
dc.identifier.urihttp://hdl.handle.net/10400.8/6467
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherMDPIpt_PT
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/pt_PT
dc.subjectOpen innovationpt_PT
dc.subjectInternationalizationpt_PT
dc.subjectStrategiespt_PT
dc.subjectOpen innovation strategypt_PT
dc.subjectExportpt_PT
dc.subjectDynamic capabilitiespt_PT
dc.subjectPeripheral regionspt_PT
dc.titleInternational Open Innovation Strategies of Firms in European Peripheral Regionspt_PT
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage23pt_PT
oaire.citation.startPage1pt_PT
oaire.citation.titleJournal of Open Innovation: Technology, Market, and Complexitypt_PT
person.familyNameOliveira
person.givenNameMárcio
person.identifier.ciencia-idCF11-A42F-5DEE
person.identifier.orcid0000-0001-6614-7126
rcaap.rightsopenAccesspt_PT
rcaap.typearticlept_PT
relation.isAuthorOfPublication11394a95-ba5c-492d-b3b6-ba22da6f9fc3
relation.isAuthorOfPublication.latestForDiscovery11394a95-ba5c-492d-b3b6-ba22da6f9fc3

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