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Destination image : perspectives of tourists versus residents

dc.contributor.authorAgapito, Dora
dc.contributor.authorMendes, Júlio da Costa
dc.contributor.authorValle, Patrícia Oom do
dc.date.accessioned2011-06-03T15:04:26Z
dc.date.available2011-06-03T15:04:26Z
dc.date.issued2010
dc.description.abstractThis study aims to measure the image of Lagos in the Algarve region, the most important Portuguese destination, in a cognitive, affective and behavioral approach. Given the lack of studies which compare the perspectives of tourists and residents, the empirical investigation includes a mixed methodology enabling a holistic approach followed by a quantitative methodology with the use of questionnaires. The attributes that are more consensually associated with Lagos are the good weather and good beaches, although these variables do not have significant discriminatory power for “recommendation of the destination to friends and family” as the dependent variable, in a CHAID analysis.por
dc.identifier.citationIn: European Journal of Tourism, Hospitality and Recreation. Vol. I, Issue 1, pp. 90-109, 2010.por
dc.identifier.urihttp://hdl.handle.net/10400.8/428
dc.language.isoengpor
dc.publisherInstituto Politécnico de Leiriapor
dc.subjectDestination imagepor
dc.subjectCognitive-affective approachpor
dc.subjectTouristspor
dc.subjectResidentspor
dc.subjectCHAIDpor
dc.titleDestination image : perspectives of tourists versus residentspor
dc.typejournal article
dspace.entity.typePublication
rcaap.rightsopenAccesspor
rcaap.typearticlepor

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