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- Consumers’ Acceptance and Willingness to Pay for Innovative and Sustainable Food – an Exploratory StudyPublication . C., João Maurício; Fernandes, Maria EduardaThe agricultural sector is currently facing several challenges, and needs to evolve to a more sustainable system. Consumers have a major role to play in this transformation. In this sense, this study aims to explore Portuguese consumers’ receptiveness and willingness to pay (WTP) for innovative and more sustainable food. Particularly, for apples produced in an innovative and sustainable way, making using of algae from the Portuguese coast. Additionally, the impact of information provided to consumers about the consequences of consuming this new product, on their receptiveness and willingness to pay, is tested: focusing on health benefits of the new product vs. on the environmental benefits. To this end, an online questionnaire was conducted in Portugal in July 2022. From a sample of 411 valid answers and 396 apple consumers, a wide majority (86.9%) were receptive to this innovative and sustainable apples and was willing to pay a price premium of 0.35 e/kg compared to the conventional apples (average price of 1.95 e/kg for sustainable apples, compared to 1.60 e/kg for conventional apples). This WTP was not influenced by the type of information provided in terms of benefits of the new product (health vs. environment) but the acceptance for the innovative apple increased with the provision of information. Additionally, some respondent’s ecological consumption habits and socioeconomic characteristics demonstrated to be statistically significant for the WTP. These results indicate that consumers are aware of the need to move towards a more sustainable food sector and value this innovative (and more sustainable) apples.
- The Impact of Culture on Career ManagementPublication . Garbin, Leonardo; Leandro, Alexandra; Gomes, Daniel; Ribeiro, NeuzaThe main purpose of this chapter is to analyze how culture impacts the individual career management, especially considering the effects of culture on the individual in terms of career adaptability variables. Thus, it is intended to understand how culture dimensions impact career management. To achieve such goals and uncover the relationships described above, a survey was conducted for Portuguese and Brazilian people. The survey had the participation of a total of 311 respondents. The results confirm the positive relationship between the variables as expected: individualism, masculinity, power distance, and long-term orientation are positively correlated to career management, while uncertainty avoidance and indulgence are negatively correlated to career management. This research also contributes to shed light on the relation between culture and career, being important for the understanding of how organizations can promote workplaces tailored to everyone by understanding each worker's cultural background, as well as better strategize their career development.
- Caraterização do poder local na Comunidade Intermunicipal da Região de Leiria: forma e género na admissão dos dirigentes intermédios de 2o grauPublication . Caçador, Solange; Marques, Tânia; Reis, Nuno; Reis, NunoO procedimento administrativo dedicado ao recrutamento e seleção dos dirigentes superiores na administração pública em Portugal, em geral, e na administração local, em particular, está regulamentado por legislação própria, sendo que a análise e a avaliação do procedimento subjacente ao processo administrativo é de extrema importância. Assim, o presente estudo tem como objetivo principal a análise do procedimento administrativo dedicado ao recrutamento e seleção em termos de forma e género de dirigentes intermédios de 2o grau dos dez municípios que integram a Comunidade Intermunicipal da Região de Leiria, no mandato municipal que decorreu entre 2017 a 2021. Em termos de método, recorreu-se à abordagem qualitativa e exploratória, com um total de 215 documentos pesquisados no Diário da República Eletrónico e mapas de pessoal dos dez municípios que integram a Comunidade Intermunicipal da Região de Leiria.
- Building Strategic Capabilities in Brazilian FirmsPublication . Fleury, Maria Tereza Leme; Calixto, Cyntia Vilasboas; Frias Pinto, Cláudia Sofia; Fleury, AfonsoIn this chapter, we highlight the strategic capabilities that have enabled six Brazilian companies to achieve competitive advantage. We selected firms from different industries and stages of internationalization in order to show a broad perspective of local and international successful firms. WEG and Fanen developed technological capabilities associated to both world-class manufacturing and product innovation, whereas Stefanini and Integration have consolidated knowledge about servicing emerging markets. Grendene’s production and operations are its key capabilities for international operations through exports, while innovative design and processes support their strategy in the local markets. The key capabilities of Dr.Consulta are entrepreneurship and innovation. In sum, due to highly turbulent institutional and economic environment, Brazilian firms have had to develop some specific capabilities, especially those related to financial management and organizational flexibility.
- Assessment of Job Satisfaction in Nurses: Contributions to Health ManagementPublication . Costeira, Cristina; Santos-Costa, Paulo; Oliveira-Salgueiro, Anabela; Santos, Cátia; Pais, Nelson; Ventura, FilipaBackground: Evidence reflects that job satisfaction is an indicator of the quality of health care. Health managers and decision-makers cannot neglect its importance and should promote organizational interventions for its assessment and improvement. Objective: This study aims to (i) compare the job satisfaction experienced by nurses with the one desired (ii) identify the lowest areas of current satisfaction and (iii) reflect in areas of lowest and higher job satisfaction. Method: A descriptive study carried out in September 2021 with thirty oncology nurses, who were asked to fill out an electronic questionnaire with the professional life wheel coaching tool. This coaching diagnostic tool assesses the current satisfaction level and the desired satisfaction level from 1 to 10. The inquired areas were: salary, career progression, relationships with managers, relationships with the team, relationships with patients/family, professional environment, feeling of institutional belonging, working conditions, appreciation/recognition, and professional fulfillment. Ethical assumptions were preserved. Results: The results suggest that oncology nurses have important levels of job dissatisfaction. The lowest values of experienced job satisfaction were related to career development, while the highest were related to team relationships. Regarding the desired job satisfaction, the salary was the area presenting the least need for correction. The relationship with patients and families was identified as the area with the greatest desire for improvement. There was a weak correlation between job satisfaction and age, and job satisfaction and professional experience. Discussion and Conclusion: The relationship with the team was one of the areas identified by nurses as significant for their levels of satisfaction, revealing the importance of promoting the development of healthful and effective relationships. Promoting relationships with patients and families is also important as this area was identified as a desire for greater professional development. Health care institutions and nurse managers aiming at the promotion of job satisfaction should plan interventions focusing on the areas of lower job satisfaction and towards younger nurses, who have less experience in clinical environments. Such an approach will likely allow the nurses to feel valued and will reduce the gap between experienced and desired job satisfaction.
- Informational Heritage and the Relation Between Information Science Museology: Information Professional Performance ProjectsPublication . Carvalho, Milena; Martins, Susana; Castro, Maria João; Santos, Eleonora; de Carvalho, Ana Branca SoeiroThe museum transforms objects into perceptible information as it is a repository of information. Therefore, Culture and Museology use information and communication technologies as mediating communication tools, enhancing the conservation and “socialization” of museum collections, promoting access to cultural information, through the interdisciplinarity required between the museologist and other professionals who, together, organize and disseminate the collections. The enhancement of Cultural Heritage is the link between Museology and Information Science and involves valuing the human action of creating, interpreting, using, selecting, and distributing knowledge products and records, thus creating a connection with the concept of information. Hence, information is central to the process of cultural development and it is important to highlight the role of the information professional who, using information and communication technologies, can act in areas based on informational heritage. This paper using literature review as a methodology by defining the theoretical framework and the conceptual structure that supports the article, which clarifies the relationship between Information Science, Heritage, and Museology, presenting the information professional as a partner of Museology, working the cultural object as a document with communicative properties, as a message intended for a specific audience and as information that impacts that audience. Projects are presented that demonstrate this connection and performance.
- Brand and Competitiveness in Health and Wellness TourismPublication . Santos, Eleonora; Crespo, Cátia; Moreira, Jacinta; Castanho, Rui AlexandreHealth and wellness tourism is growing worldwide, triggering a resurgence of competition in this segment and a clear need for the supply to develop new products and services, increasingly creative and exclusive, capable of attracting tourists. Thermal waters in Portugal are considered very rich in terms of chemical composition, which makes their use highly important in various wellness and rejuvenating therapies like balneotherapy, thermalism, etc. This enables the country to pursue a differentiated wellness-related experience product, which is a key determinant of customer loyalty and can play an important role in regional development. Natural resources contribute to the strengths of territories and can be leveraged by marketing tools such as brands. This article intends to draw inferences about the effect of the brand on the competitiveness of the wellness tourism supply, across NUTS II regions of the continent, during the period of ten years, with a special focus on the recent period of the COVID-19 pandemic. With a sample of 10 spas in Portugal, retrieved from SABI database, we analyze the evolution of four competitiveness indicators: market share, productivity, return on investment and talent retention, for 2010–2020, by clusters of firms with and without brand. The correlation analysis between brand and competitiveness indicators suggests a strong positive and significant relationship between brand and market share, in the Centro and Lisbon regions, starting in 2017 and increasing over time. Finally, some recommendations on tourism management are made to improve the competitiveness of the supply.
- Business Strategies and University-Pharmaceutical Industry CollaborationPublication . Santos, Eleonora; Moreira, Jacinta; Castanho, Rui AlexandreThe literature provides plenty of evidence that innovation is a key driver of corporate competitiveness. However, R&D involves many financial resources. Thus, a way to overcome firms’ financial constraints is to form partnerships and collaborations with universities, usually funded by public capital, to achieve strategic corporate objectives. Therefore, and considering that the pharmaceutical industry is the one that most depends on the results of R&D, this article is a case study of how a pharmaceutical company in the Centro region of Portugal, where there is already a health cluster, incorporated the collaboration with the university in its long-term business strategy. We employ a narrative analysis of the media news, to show the management capacity in dealing with numerous and continuous challenges of the present context to continue pursuing the company’s long-term goals. The results show that the corporate strategy is based on two main aspects, on the one hand, collaboration with the university aiming at technological differentiation and, on the other, on the flexibility of production to achieve long term growth. Our contribution to the literature on the subject is twofold. First, we introduce the specific case of the pharmaceutical industry and argue that geographical distance is important to establish collaborations with academia due to the nature of the research (human health) that relies greatly in labs with human experiments. Second, we identify and highlight the role of Innovation prizes and publishing agreements as part of a strategy to attract talents and gain access to innovation, and to retain and increase the number of customers, as well as to improve the company's notoriety and reputation.
- Competitiveness of the Medical Tourism Supply in PortugalPublication . Santos, Eleonora; Moreira, Jacinta; Castanho, Rui Alexandre; Carvalho, Milena; Martins, SusanaSince 2008, government and private hospitals, recognizing the growth potential of specialization in certain medical procedures, started to promote Portugal as a medical tourism destination. As a result, the country is internationally recognized in areas such as oncology, neuroscience, immunology, nanomedicine, and regenerative medicine, and as having an internationally accredited modern healthcare network based on innovation in therapeutic processes and products, qualified professionals, and state-of-the-art equipment. However, previous literature suggests that the lack of cooperation between the stakeholders is major obstacle to international performance. Moreover, the pandemic has caused restrictions to international travels, contributing to the decrease of demand for medical tourism. Thus, this paper analyzes the evolution of the competitiveness of the medical tourism supply during the pandemic. Using an unbalanced panel of 157 private hospitals, collected from SABI for 2011 to 2020, we calculated four performance indicators: market share, return on investment, productivity and talent retention. Results point to the possession of key factors to ensure the success and development of a consolidated supply of medical tourism. The paper makes recommendations on the strategies to increase competitiveness of medical tourism supply
- Does Inbound Tourism Create Employment?Publication . Santos, EleonoraTourism’s share in world employment is greater than that for motor-vehicles and chemicals industries combined, worldwide. Since tourism sector comprises many NACE sectors, it exerts non despicable indirect impacts on the rest of the economy. In addition, tourism offices around the world spend every year millions of euros in tourism campaigns to attract foreign tourists. For many economies, this source of income is vital for the equilibrium of their external balance accounts. Yet, one aspect that is not well studied is the influence of those foreign tourists on job creation on tourism related companies, in the host country, namely in the hospitality industry. Thus, this paper tests whether foreign outdoor tourists have contributed to job creation in Northern Portugal in 2006–2014. Based on data from 4 sources, it employs an OLS estimator to regress the employment changes on the number of new firms, turnover, share of foreigners in outdoor tourism activities, and labor productivity. Results indicate a negative but not statistically significant impact of foreign tourists on employment changes. Such results motivate further empirical investigation.