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Knowledge extraction guided by ontologies: Database marketing application

dc.contributor.authorMota Pinto, Filipe
dc.contributor.authorGuarda, Teresa
dc.date.accessioned2025-11-03T13:01:01Z
dc.date.available2025-11-03T13:01:01Z
dc.date.issued2011
dc.description.abstractThe knowledge extraction in large databases has being known as a long term and interactive project. In spite of such complexity and different options for the knowledge achievement, there is a research opportunity that could be explored, throughout the ontologies support. Then this support may be used for knowledge sharing and reuse. This paper describes a research of an ontological approach for leveraging semantic content of ontologies to improve knowledge extraction in a oil company marketing databases. We attain to analyze how ontologies and knowledge discovery process may interoperate and present our efforts to propose a possible framework for a formal integration.eng
dc.identifier.citationMota Pinto, F. and Guarda, T. (2011). KNOWLEDGE EXTRACTION GUIDED BY ONTOLOGIES - Database Marketing Application. In Proceedings of the 13th International Conference on Enterprise Information Systems - Volume 2: ICEIS; ISBN 978-989-8425-53-9; ISSN 2184-4992, SciTePress, pages 320-325. DOI: 10.5220/0003555103200325
dc.identifier.isbn978-989-8425-53-9
dc.identifier.urihttp://hdl.handle.net/10400.8/14464
dc.language.isoeng
dc.peerreviewedyes
dc.publisherSCITEPRESS
dc.relation.hasversionhttps://www.scitepress.org/Link.aspx?doi=10.5220/0003555103200325
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectOntologies
dc.subjectKnowledge Discovery
dc.subjectDatabases
dc.subjectData Mining
dc.titleKnowledge extraction guided by ontologies: Database marketing applicationeng
dc.typeconference object
dspace.entity.typePublication
oaire.citation.conferenceDate2011
oaire.citation.conferencePlaceBeijing, China
oaire.citation.endPage325
oaire.citation.startPage320
oaire.citation.titleProceedings of the 13th International Conference on Enterprise Information Systems - Volume 2: ICEIS
oaire.versionhttp://purl.org/coar/version/c_970fb48d4fbd8a85
person.familyNameMota Pinto
person.givenNameFilipe
person.identifier.orcid0000-0001-7634-0296
relation.isAuthorOfPublication908ef8f4-823a-41fd-8184-287f872b943c
relation.isAuthorOfPublication.latestForDiscovery908ef8f4-823a-41fd-8184-287f872b943c

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