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Publication
Preface
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| In recent years, a new trend has emerged in the world of travel, reshaping the traditional concept of business trips. Bleisure tourism, a portmanteau of business and leisure, is gaining popularity as professionals increasingly seek ways to balance their work commitments with the desire for relaxation and exploration. Bleisure tourism represents a departure from the conventional notion of business travel, where professionals would visit a destination solely for work- related purposes. Instead, individuals now seize the opportunity to extend their stay, transforming business trips into a dual- purpose experience that combines work and leisure seamlessly. | 329.43 KB | Adobe PDF |
Advisor(s)
Abstract(s)
In recent years, a new trend has emerged in the world of travel, reshaping the traditional concept of business trips. Bleisure tourism, a portmanteau of business and leisure, is gaining popularity as professionals increasingly seek ways to balance their work commitments with the desire for relaxation and exploration. Bleisure tourism represents a departure from the conventional notion of business travel, where professionals would visit a destination solely for work- related purposes. Instead, individuals now seize the opportunity to extend their stay, transforming business trips into a dual- purpose experience that combines work and leisure seamlessly.
Description
Santos, Vasco Ribeiro dos - Scopus ID: 59451668500
Keywords
Bleisure tourism Technology business trips dual-purpose experience work leisure
Pedagogical Context
Citation
Sharma, S., Kumar, N., Ribeiro dos Santos, V., Miranda-Fernandez, K., & Miranda-Fernandez, K. (Eds.). (2024). Bleisure Tourism and the Impact of Technology. IGI Global Scientific Publishing. https://doi.org/10.4018/979-8-3693-4354-8.
Publisher
IGI Global
Collections
CC License
Without CC licence