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The ECSI model in higher education in tourism: A segmentation analysis in the Portuguese case

dc.contributor.authorEurico, Sofia
dc.contributor.authorPinto, Patrícia
dc.contributor.authorSilva, João Albino
dc.contributor.authorMarques, Catarina
dc.date.accessioned2025-10-21T18:30:44Z
dc.date.available2025-10-21T18:30:44Z
dc.date.issued2018
dc.description.abstractThis research explores the European Consumer Satisfaction Index model applied to higher education in tourism by including the construct of employability and by accounting for unobserved heterogeneity. In particular, it intends to identify segments of higher education institutions' (HEI) consumers based on the structural model estimates of the European Consumer Satisfaction Index (ECSI), enlarged with the employability construct. A model-based segmentation approach using FIMIX in PLS path modelling is used. The ECSI is properly adjusted to the educational framework and shows its effectiveness when assessing students' satisfaction regarding the attended HEI. Two distinctive graduate segments are identified using a sample of 166 HEI consumers. The results confirm the assumption of heterogeneity as the relationships differ across segments and the need for HEIs to target those segments differently in such a competitive context. © 2018 Institute for Tourism. All rights reserved.eng
dc.identifier.citationEurico S., Pinto P., Silva J.A., Marques C., The ECSI model in higher education in tourism: A segmentation analysis in the Portuguese case (2018) Tourism, 66 (2), pp. 208 - 226. https://www.scopus.com/inward/record.uri?eid=2-s2.0-85051431336&partnerID=40&md5=5d74e650b83bb77a7cfa02709c4a4751
dc.identifier.issn1332-7461
dc.identifier.urihttp://hdl.handle.net/10400.8/14351
dc.language.isoeng
dc.peerreviewedyes
dc.publisherInstitute for Tourism
dc.relation.hasversionhttps://www.scopus.com/pages/publications/85051431336
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/
dc.subjectECSI
dc.subjectFIMIX
dc.subjectHigher education in tourism
dc.subjectPLS
dc.subjectPortugal
dc.titleThe ECSI model in higher education in tourism: A segmentation analysis in the Portuguese caseeng
dc.typeresearch article
dspace.entity.typePublication
oaire.citation.endPage226
oaire.citation.startPage208
oaire.citation.titleTourism
oaire.versionhttp://purl.org/coar/version/c_970fb48d4fbd8a85

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