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Are you ready for the challenge? Social Media Health Challenges for Behaviour Change

2020-07-28Journal article Restricted access
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dc.contributor.authorSaboia, Inga
dc.contributor.authorAlmeida, Ana Margarida Pisco
dc.contributor.authorSousa, Pedro
dc.contributor.authorPernencar, Cláudia
dc.date.accessioned2022-02-17T11:37:46Z
dc.date.available2022-02-17T11:37:46Z
dc.date.issued2020-07-28
dc.description.abstractChallenges are one of the most common strategies used by Opinion Leaders on Social Media to engage users. They are often found in different areas; in the Health field, the use of challenges is growing, namely through initiatives aiming at eating behaviour change. Instagram is considered to be one of the most used Social Media applications to develop these initiatives, allowing Opinion Leaders to communicate and engage with their online followers. Despite this scenario, little is known regarding how Health Challenges are being used and what is their impact on behaviour change. Previous research has already shown how Opinion Leaders use Instagram to promote eating behaviour change. The purpose of this paper is to conceptualize, describe and discuss Social Media Health Challenges, aiming to analyse Instagram challenges on healthy eating. The study was organized in two phases: the first one is a literature review based on Prisma method that supported the conceptualisation of SocialMedia Challenges and the design for the second phase where Social Media Health Challenges of Opinion Leaders, such as Nutritionists, Health Lifestylers and Patient Opinion Leaders (POLS) were analysed. Results showed that most of the challenges are promoted by Patient Opinion Leaders and Health Lifestylers. Followers adhere to Social Media Health Challenges related to weight loss, engaging with Opinion Leaders. The psychological-cognitive components (such as habits, motivation, and self-control) were found in the analysed challenges, and Instagram is one of the used tools to promote these Initiatives. These results point to new paths regarding future research on other behaviour change online initiatives.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citationSaboia, I., Almeida, A. M., Sousa, P., & Pernencar, C. (2020). Are you ready for the challenge? Social Media Health Challenges for Behaviour Change. Perspectives on Behavior Science, 43. https://doi.org/10.1007/s40614-020-00261-zpt_PT
dc.identifier.doi10.1007/s40614-020-00261-zpt_PT
dc.identifier.issn2520-8977
dc.identifier.urihttp://hdl.handle.net/10400.8/6689
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherSpringerpt_PT
dc.relationThe influence of opinion leaders on social networks: a study about eating behavior change on Instagram
dc.subjectBehaviour changept_PT
dc.subjectHealth eating challengespt_PT
dc.subjectOpinion leaderspt_PT
dc.subjectInstagrampt_PT
dc.subjectSocial Mediapt_PT
dc.subjecteHealthpt_PT
dc.titleAre you ready for the challenge? Social Media Health Challenges for Behaviour Changept_PT
dc.typejournal article
dspace.entity.typePublication
oaire.awardTitleThe influence of opinion leaders on social networks: a study about eating behavior change on Instagram
oaire.awardURIinfo:eu-repo/grantAgreement/FCT/POR_CENTRO/SFRH%2FBD%2F137451%2F2018/PT
oaire.citation.endPage578pt_PT
oaire.citation.startPage543pt_PT
oaire.citation.titlePerspectives on Behavior Sciencept_PT
oaire.citation.volume43pt_PT
oaire.fundingStreamPOR_CENTRO
person.familyNameLopes de Sousa
person.familyNamePernencar
person.givenNamePedro Miguel
person.givenNameCláudia
person.identifierhttps://scholar.google.pt/citations?user=NdSkok4AAAAJ&hl=pt-PT
person.identifierhttps://scholar.google.com/citations?user=tGk3CjsAAAAJ&hl=pt-PT
person.identifier.ciencia-id0019-509B-82BC
person.identifier.ciencia-id4716-A442-2BB2
person.identifier.orcid0000-0002-6313-532X
person.identifier.orcid0000-0001-8981-2133
person.identifier.scopus-author-id56025620000
project.funder.identifierhttp://doi.org/10.13039/501100001871
project.funder.nameFundação para a Ciência e a Tecnologia
rcaap.rightsclosedAccesspt_PT
rcaap.typearticlept_PT
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