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Orientador(es)
Resumo(s)
A comprehensive model of foreign entry strategies by multinational enterprises (MNEs) is developed in this paper, and a theory is proposed on how the entry strategy is likely to be determined in the interface between internal and external pressures for both conformity and legitimacy. In contrast to a selection rationale, an adaptation argument is developed, through which we enhance our understanding of the various facets of the institutional environment and the constraints MNEs encounter in their internationalization strategies.
Descrição
Palavras-chave
Foreign entry strategies Adaptation Multinational firms Institutional environments
Contexto Educativo
Citação
Ferreira, M. P., Li, D., & Suk, J. Y. (2009). Foreign entry strategies: strategic adaptation to various facets of the institutional environments. Development and Society, 38(1), 27-55.
Editora
Institute for Social Development and Policy Research
