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- CROSS-PLATFORM DEVELOPMENT FOR E-COMMERCEPublication . Vieira, Leandro; Bernardino, Anabela; Bernardino, EugéniaElectronic commerce is generally seen as a competitor for physical stores, however, this paper proposes a solution where they work side-by-side to improve the in-store customer experience. An application directed for store retailers was created with the cross-platform framework React Native, making it available for Android, iOS, and the web. Using thebe of their interest, and place orders, providing the customer with a unique and faster shopping experience.