Browsing by Issue Date, starting with "2022-02-17"
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- Institutions and Firms’ Performance: A Bibliometric Analysis and Future Research AvenuesPublication . Oliveira, Alexandre; Carvalho, Fernando; Reis, Nuno RosaInternational business scholars have recognized the importance of the contextual embed- dedness of firms. However, how they matter remains a contested question. Although recent efforts have been made to review the field, it remains unclear how institutions affect firms’ performance. We aim at answering the following research question: How is the intellectual and the conceptual structure of the institutions and firms’ performance field defined? We searched in the WoS and Scopus databases with pre-determined keywords, and we obtained a sample of 1063 articles that we analyzed by conducting the citation and co-citation analyses, keyword co-occurrence analysis, and thematic map analysis. Our bibliometric results portrayed how the intellectual and conceptual structure of the field has evolved. We contribute to the international business literature by providing a one-stop overview of the field, thus identifying current accomplishments and future research avenues on the relationship between institutions and firms’ performance. By analyzing the articles included on the Emerging and Niche clusters, we discuss future research avenues on the topics of sustainability, entrepreneurship, political ties, and institutional quality.
- Launching Innovative products to the marketplace: a strategic marketing plan for the ADHD Data Bracelet “App”Publication . Alsalem, Ahmad; Rodrigues, Susana Cristina Serrano FernandesAttention Deficit Hyperactivity Disorder, better known as ADHD, is a neurodevelopmental disorder that causes inattention, or excessive activity and impulsivity in people affected by it. Nowadays, 5-8% of global children and 4% of the adult population have ADHD. This disorder can cause a sense of inadequacy and discomfort, especially in young people who begin school and approach social activities. Common symptoms include restlessness, difficulty in focusing or staying organized, and impulsivity. Those with an ADHD diagnosis also exhibit difficulty sitting still or engaging in quiet activities. An individual may be diagnosed with one of the three different presentations of ADHD: predominantly inattentive, predominantly hyperactive-impulsive, or a third a combination of both.1 Research objectives: a) In-depth understanding of the ADHD disorder. b) Product design of the ADHD Data Bracelet App. c) Develop a strategic marketing plan through market analysis and a questionnaire for ADHD experts that aims to understand if the product designed can be a good tool to address ADHD issues. Therefore, it is important to develop a product that would help people with ADHD, in the hopes of improving their quality of life. The current research attempts to develop a strategic marketing plan for an ADHD mobile application. This product will contain information about ADHD based on data from psychologists, doctors, neurologists, and behavior coaches/experts. The app will be used by parents and teachers to help them better understand this disorder and its effect on children’s behavior both at home and in school. The app will be connected to a bracelet (like a smartwatch). Parents and teachers insert tasks and activities and will program the notification/alert system of the bracelet. The bracelet user will sense a pulse or ring to remind him/her of a task. At the end of the day, the app displays whether the tasks required for that day were performed by the child. This determines whether the child receives a reward. The app is programmed to send a notification at random to the bracelet. The bracelet will receive the name and image of emotion. The app will display information about a specific emotion. Parents can now explain the image that appeared in the notification of the bracelet. This feature of the product will make children learn and understand more about emotions, and later, be able to express themselves better. The app will contain a “discussion area” to connect parents and teachers with mental health professionals. Everything related to ADHD can be asked, and the mental health professional will provide help. Parents can also share their experiences and advice with other parents. The methodology used to develop this thesis is based on primary and secondary data, it has a strong base of literature such as academic paper, articles, books, videos, and it is also based on the data collected through a questionnaire submitted to 34 ADHD experts. The questionnaire is made of 16 questions focused on the app features and characteristics that the expert has to valuate as effective or not effective to address ADHD specific issues. Another objective is that of understating if the doctor or the psychologist that treats ADHD is willing to use the product to test its effectiveness. For the ADHD innovative app to succeed in the marketplace, it is important to draw a strategic marketing plan, to understand the environment, the market, the competition, and potential customers (segmentation and targeting) to develop the product SWOT analysis, contextual analysis (PESTEI), the market value and the marketing mix (4Ps) as well as a schedule for launching the product.
- Programa Nacional de Desfibrilhação Automática Externa: Impacto na recuperação de circulação espontânea das vítimas de paragem cardiorrespiratóriaPublication . Mateus, Pedro Miguel Afonso; Dixe, Maria dos Anjos Coelho RodriguesIntrodução: A paragem cardiorrespiratória extra-hospitalar (PCREH) é uma das principais causas de morte na Europa, apresentando custos extremamente elevados em termos de morbilidade e mortalidade, revelando-se um problema de saúde pública muito pertinente. Os países desenvolvidos têm implementado diversos sistemas de resposta comunitária para fazer face à PCREH, no entanto a sua epidemiologia e desfecho continuam a apresentar uma grande variabilidade. Em Portugal foi implementado o Programa Nacional de Desfibrilhação Automática Externa, tendo como objetivo nuclear a instalação de uma rede nacional de desfibrilhação automática externa (DAE). O presente estudo tem como objetivo determinar a taxa de recuperação de circulação espontânea (RCE) das vítimas de PCREH e identificar os fatores que a promovem. Metodologia: Através de amostragem não probabilística, intencional, constituiu-se uma amostra de 472 vítimas de PCREH do Município de Viseu, cuja sua paragem cardiorrespiratória ocorreu no período de 2016 a 2018, tendo a mesma sido inserida no Registo Nacional de Paragem Cardiorrespiratória Pré-hospitalar (RNPCR). Definiu-se como hipótese de investigação a existência de relação significativa entre a RCE das vítimas de PCREH com variáveis sociodemográficas, causa, local, circunstâncias, rapidez de atendimento, meios de resposta e manobras de reanimação cardiorrespiratória (RCR). O instrumento de colheita de dados utilizado foi a plataforma do Registo Nacional de Paragem Cardiorrespiratória Pré-hospitalar (RNPCR-PH). Na análise de dados recorreu-se a técnicas de estatística descritiva e inferencial, nomeadamente o teste t de Student, o teste de Wilcoxon- Mann-Whitney, o teste do Qui-quadrado (χ2) de Pearson e o teste exato de Fisher, com um nível de significância de 0,05 (α = 0,05). Resultados: O estudo revelou uma taxa de RCE à entrada da vítima de PCREH na unidade de saúde de 6,8%, identificando como potenciais fatores favoráveis à RCE a ocorrência da PCREH em espaços públicos, presenciada (com maior expressividade quando ocorre perante a equipa de emergência médica extra-hospitalar (EMEH), o início imediato de manobras de Suporte Básico de Vida (SBV) e a realização de desfibrilhação precoce (quando indicada), com um impacto substancialmente mais favorável quando realizados antes da chegada da equipa de EMEH. Evidenciou ainda, como fatores potencialmente favoráveis à RCE, a chegada precoce da equipa EMEH junto da vítima de PCREH e todas as manobras realizadas pela mesma com especial relevo para as manobras de SBV. Ficou ainda evidenciado como um preditor favorável à manutenção da condição de RCE o facto da vítima, à chegada da equipa de EMEH, já se encontrar com circulação, ventilação ou estado de consciência recuperados. Conclusão: Embora a taxa de RCE revelada pelo estudo (6,8%) seja baixa, encontra-se enquadrada na realidade observada em outros países europeus. Apesar disso, a análise dos fatores identificados como tendo potencial impacto positivo na RCE e das caraterísticas sociodemográficas e clínicas da amostra e respetivos dados relacionados com a PCREH, permite fornecer informação que poderá servir de base para identificar variáveis modificáveis que claramente estão a contribuir para a baixa taxa de RCE das vítimas de PCREH que se verifica no Município de Viseu.